2024 will forever go down in industry history as the year Bitcoin broke past $100K. This milestone didn’t happen on its own. Millions of crypto enthusiasts worldwide work daily to develop and launch new products, drive innovation, and share their impact with the world. LetsExchange has proudly contributed to this journey.
We kept crypto swaps as simple, convenient, and hassle-free as ever and continued expanding our offering from 4,000+ to 5,000+ coins and tokens by the end of 2024. We also kept enhancing our ecosystem and crypto exchange solutions for business. While the key stats speak louder than words, the text below will give you a deeper look into our achievements and plans.
2024 in numbers
Highlights of 2024 transformations
In 2024, we got stronger, smarter, and better. We revamped our brand, rebuilt our platform, rolled out cutting-edge solutions, and partnered with industry leaders. Here are the highlights of our most significant milestones and a glimpse into what’s coming next.
New branding
In the first quarter of this year, the LetsExchange team completed a full-scale rebranding of our platform. We needed to refresh our image and internal mindset to reflect better our core values: trust, commitment to privacy and security, innovation, transparency, and an unwavering focus on our users.
New website
Alongside the rebrand, we delivered a complete website redesign. We introduced dedicated sections for users and partners, ensuring smoother navigation and quicker access to tools and resources.
1,000+ new coins added
We kept adding promising new assets throughout the year – from rising stars to those with yet-to-be-fulfilled potential. We introduced over 1,000 new cryptocurrencies, enabling our users and partners to access over 9 million additional exchange routes.
Bridge mode
In the fall of 2024, we launched a game-changing product: a bridge. Users can now seamlessly swap over 200 assets across major blockchains with better rates. Meanwhile, partners using API can unlock their users better cross-chain swap rates.
New API documentation
Speaking of APIs, we’ve completely overhauled our API documentation. Every endpoint now includes detailed explanations, error breakdowns, and response examples. This makes the already straightforward integration of LetsExchange solutions even simpler for new partners and more efficient for existing ones.
New routing system
We optimized our routing system by increasing the number of liquidity providers to 24 and using better swap rate calculation. This development made swaps more efficient for both users and partners. We improved exchange rates across many pairs and enhanced the handling of large transactions requiring truly deep liquidity.
Telegram mini app development
We also upgraded our Telegram Mini App solution. The official LetsExchange Mini App is now featured in Telegram’s App Center, providing users with uninterrupted access to our services. On top of that, we optimized the partner solution, allowing full customization for branded crypto exchange mini apps powered by LetsExchange’s processing engine.
Strategic partnerships with top players
LetsExchange’s constantly improving solutions continue to attract top-tier partners. Over the past year, we’ve built strong collaborations with key players across the crypto industry:
- Wallets: TonKeeper, Cake Wallet, RocketX, Fearless Wallet iLuminary, WalletX, and more.
- Cryptocurrencies: Algorand, Ava Labs, Brise, BTT, dYdX, Everscale, FIO Protocol, Ice Open Network, Jupiter, Kaspa, Metis, MEW, NEAR, Ontology, Skale, Taiko, Zilliqa.
- Platforms: Sun Pump, Coinpedia.
To stay connected and ahead of the curve, we actively participated in leading industry events. In 2024, we were on the ground at Token2049 (Dubai and Singapore), DevCon, WebSummit, Binance Blockchain Week, TON Gateway Dubai, Monerokon Prague, and dozens of other conferences and summits. By the way, we are already choosing tickets for the coolest events of 2025. Should we save you a seat?
What’s next in 2025
2024 was a year we broke barriers, forged new partnerships, and pushed crypto adoption further. With even bigger plans on the horizon, we will continue making crypto swaps seamless, provide more services for our community, and introduce new earning options for both – users and partners.
We will expand our focus to empower individual users. Key plans include:
- Non-custodial wallet-based platform with dozens of services to help you get more from crypto.
- New earning opportunities: staking, revenue-boosting tools, and broader integrations.
- Personal account upgrade with a complete redesign for both users and partners, more features and services, better analytics, and smoother experiences.
- Mobile app launch.
- New epic community activities – contests, quests, AMA sessions, and more.
Our partners will not be left without attention either. Among the most significant updates for them in 2025 are:
DeFi API
EVM-based wallets will have the opportunity to integrate the LetsExchange solution, which will transmit the payload in response to their users' requests for executing swaps.
Route selection options
We’ll introduce an option to select exchange route for your users:
- DEX route only
- CEX route only
- ANY route (DEX & CEX)
Affiliate program expansion
API partners will soon earn not only on Swap and Bridge modes but also on DEX exchanges made by their users. Our affiliates who use crypto exchange widgets will be able to offer their users Bridge mode.
Stronger marketing ecosystem
We’ll amplify our engagement with partners, expand support for new projects, and grow our #LetsTalkCrypto project. Expect more formats, campaigns, and opportunities to connect.
Stay tuned for what’s next!
The LetsExchange Team